Companies · marketing services
Harte-Hanks
Sell sideHHS
Harte-Hanks brought in $160M of revenue in fiscal 2025, growing -2% a year over five years at a 0% operating margin.
$160Mrevenue, FY2025
-2%growth a year, 5 years
0%operating margin
Revenue and margin
Bars: revenue, $B (10-K). Years where the filing's revenue line isn't comparable are left out of the line.
What they see in the market
What its leaders and filings say about the ad market: its own ad business, or the channels advertisers use, since 2019; counts are statements, not spending.
CRM, loyalty & first-party data 26× since 2019Affiliate & lead gen 4× since 2023Programmatic & display 2× since 2019Experiential & events 1× since 2025Measurement 1× since 2021Paid search 1× since 2020
- CRM, loyalty & first-party data “Our services include strategic planning, data strategy, performance analytics, creative development and execution; technology enablement; marketing automation; B2B and B2C e-commerce; cross-channel customer care; and product, print, and mail fulfillment.” 10-Q · Aug 14, 2026 · source
- Affiliate & lead gen “These solutions help companies understand which accounts, sectors and persons to target, and then generate marketing qualified leads (“MQLs”) and pipelines for their marketing and sales team, through combining data, strategy, content, MarTech and digital/multi-channel execution.” 10-K · Mar 17, 2026 · source
- Experiential & events “• Custom Kitting & Event Fulfillment – Our curated kitting solutions support corporate events, influencer marketing programs, employee appreciation campaigns, and conference giveaways, ensuring that clients can create impactful brand experiences.” 10-K · Mar 17, 2025 · source
- Measurement “Targeted media advertising results can be more effectively tracked, enabling measurement of the return on marketing investment.” 10-Q · May 14, 2021 · source
- Programmatic & display “Our digital solutions integrate online services within the marketing mix and include: search engine management, display, digital analytics, website development and design, digital strategy, social media, email, e-commerce, and interactive relationship management.” 10-Q · Aug 14, 2020 · source